The Rundown of YouTube

YouTube is one of the most used platforms in the world. In class we even discussed the fact that it is the second largest search engine behind only Google, which says a lot. I really love it and use it everyday. It's a great platform because I can watch movies, documentaries, sports highlights from any sport and any era, news, and much more.

YouTube has changed the game in many different aspects, much that I listed in the last sentence. You have the accessibility to search anything and more than likely a video of what you searched will pop up. Another thing that is seen on YouTube are the advertisements. It's good for the companies and businesses but everyone else can't stand them. I don't know if it's just me, but it feels like the ads have become more prevalent and longer. What used to be 10 or 20 seconds is now 30 or even a minute of ads before the actual video. Like I mentioned, this is most likely good for everyone else other than the viewer. The book states that 70% of viewers become more aware of new ads on YouTube.

Like every other platform, YouTube has their own algorithm. Of all the platforms I use on an everyday basis, YouTube has the best algorithm in terms of what they think I'm interested in and want to see. I am subscribed to a variety of people and watch many different things everyday, yet, the algorithm is constantly giving me interesting things to watch and I really enjoy that.

According to the book, 70% of people who use YouTube do so to learn something. I would raise my hand if I were asked this question because if I need to know how to do something such as a DIY project, I would go to YouTube first to see if there is a step-by-step video of what needs to be done. TikTok is close to YouTube in this way but they are known for shorter videos, whereas YouTube videos are longer.

I hope YouTube is around until the day I die. It is my favorite platform to use as I can find anything and everything to watch and/or learn about. We are pretty lucky to be able to have quick access to such a prominent platform.

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